
From tortoiseshell to shimmering, barely-there crystal and everything in-between, we’ve rounded up 2017’s hottest eyewear trends and given them a distinctly sporty twist. Dynamic and attractive, Rudy Project’s 2017 collection is a stylish, avant-garde take on what’s trending – the result of constant innovation and Italian design and manufacturing. These are the 7 biggest and most popular optical styles of 2017 from street style to celebrities.
Tortoiseshell
The classic mottled yellow, honey, brown and black tinged look is here to stay. And with so many colour tones and variations, you’re sure to find one that complements your skin tone perfectly. Tortoiseshell is a great alternative to solid black, which can be a bit harsh, and is much softer on the face. The pattern is a bit of a throwback to the fifties, when it first became popular, but with a modern angle. Having no distinct colour base, it matches with anything and everything, making it a subtle and easy colour to incorporate into any look.


The Aviator
Aviators have long been a style favourite, and will continue to do so well into 2017. They exude a sense of sleek, yet laidback sophistication with a bit of an edge. Multilaser lenses are a must for this style. They suit most face shapes, and their universal appeal makes them the stylish choice for both men and women.



The Classic Cat Eye
Sexy yet serious, the cat eye trend conjures up an image of a woman who knows what she wants. The retro throwback gives it a flirty, feminine feel and makes it a great choice for everyday eyewear. The cat eye is especially suited to round- and heart-shaped faces.
Round: A shorter face with full cheeks and rounded chin. Oversized, rectangular and angular frames will add definition and help lengthen the face.
Heart-shaped: This face is widest at the forehead and narrows through the jaw line. Any frames that are wider on the top than they are the bottom work well.



Clear Frames
Sheer, barely-there clear frame glasses are one of the hottest 2017 eyewear trends. They look good on both men and women, and their lack of colour means they look great with any outfit – casual or formal. It leans toward a minimalist look and feel, with the focus on keeping it light. If you’re new to clear framed specs, go for a wayfarer-style pair, like the Spinhawk, for the perfect mix of classic-meets-modern.


Wire Detail
The wire detail double rim has cemented its place in 2017’s lookbook. Metal details in silver, gold and bronze create a futuristic, edgy feel that’s trendy for both men and women. The sleek and refined design perfectly mirrors the current contemporary aesthetic, adding a flair of refinement. It’s simple and modern, but with a hint of a vintage throwback for interest.



Boldly Blue
This year’s it colour is blue. Blue lenses featured on catwalks around the globe in both men’s and women’s eyewear. Mirror lenses have also made an appearance this summer, bringing an 80s vibe to modern styles. From a deep, rich royal blue to the fun, faded hues of tropical waters, blue lenses are a stylish must-have.



